Fragmented relationships
Isolated campaigns disrupt a continuous experience of community and benefits.
UNIMED CASE · BENI IMPLEMENTATION
UniEngaja: a shared base for local relationships.
Beni at Unimed: marketplace and engagement components implemented, with cooperative-level configuration and expansion guided by the ecosystem.
A reference for cooperatives, associations and groups connecting community and benefits while preserving local autonomy.
Profiles, participation, content and recognition connect audiences.
UniEngaja · Your business challenge
Autonomy and coherence
Each unit needs room to act, with a shared relationship foundation.
Expansion through rebuilding
Recreating journeys for each unit adds dependencies and complicates evolution.
UniEngaja: from local identity to connected community.
- 1
Configure
Define the entity, audience and program rules.
- 2
Connect
Link profiles, registration and channels to the relationship foundation.
- 3
Participate
Bring together content, communication, experiences and recognition.
- 4
Access benefits
Connect participants to the marketplace, partners and wallets.
- 5
Monitor
Read activation, participation and redemptions to guide evolution.
UNIENGAJA · UNIMED BRASIL
Marketplace and engagement implemented on Beni.
UniEngaja is Beni’s implementation in the Unimed context. The foundation is configurable by cooperative; expansion follows the ecosystem’s strategy.
- What is implemented
- Marketplace and engagement components bring benefits and relationships together.
- What can vary
- Entity-level configuration preserves each cooperative’s context and autonomy.
- How expansion works
- Evolution follows ecosystem decisions; this case does not represent adoption throughout the network.
UniEngaja · What Mobiup delivers
- 01
Assess your ecosystem
Map audiences, units, benefits and shared and local responsibilities.
- 02
Apply the Beni foundation
Define configuration, integrations and validation criteria for your organization.
- 03
Monitor and evolve
Contracted support and participation metrics inform agreed expansion.
People and AI in engineering. Scope, policies and responsibilities defined for each operation.
Scope and terms
The model adapts to your operation, with predictable investment and recurring service. We agree scope, integrations, responsibilities and a routine for ongoing support and improvement with your team.
UniEngaja · Before getting started
Can I contract UniEngaja?
UniEngaja is Beni’s implementation at Unimed. For your organization, we assess a Beni implementation with its own identity, rules and scope.
Is it in every cooperative?
The case records implemented marketplace and engagement components. Expansion depends on the ecosystem’s strategy; it does not imply implementation in every cooperative.
How is local autonomy preserved?
The foundation allows entity, brand and program configuration. Shared rules, local decisions, data and responsibilities are defined with the organization.
UniEngaja · Mobiup
How can your network connect while keeping local autonomy?
Tell us how your units engage their audiences. Let’s assess the Beni foundation for your ecosystem.
View all solutions ↗Your context, directly to Mobiup
The solution and campaign codes, when present, accompany your request.